Today I’m popping in to share the Blueprint for Success that one of my clients uses. By showing this I just want to show you what’s possible for you! Before Marcy came to me, she was very confused with how to continue with her fashion line. She’d just come back from a show she invested in, and she’d made zero return on that investment. She was so sad and devastated, and I knew exactly how she felt because I could still remember when I came back from swim shows without making a single sale. But I could see that Marcy...

Why I hate Wholesale

Why I Hate Wholesale and Trade Shows (comes with a solution!)

To get straight to the point, trade shows made my life miserable. From my very first trade show till my very last, I felt like a loser.   As a swimwear designer, the Swim Show is THE trade show to be seen at. When I went for the very first time, I wasn’t even living here in the US. I had to take a flight from Buenos Aires, Argentina, making it very expensive, but I had to make it happen.   So, I remember packing my bags for the Swim Show, and packing up half mannequins alongside bikinis from my collection, and all my flyers etc. As you can imagine, I packed pretty heavy :)   Let me tell you that my budget was very...

Am I an expert?

YES! You are an expert in what you do!   This might sound funny to many, but you are an expert! Yes, you are an expert in what you do.   How many hours do you spend studying trends relating to the product you design? How many hours do you spend reading online magazines, looking for similar products to your own? And how many hours do you spend developing your products?   A lot, right?   And certainly a lot more than most people. For example, if you are a handbag designer, I guarantee you spend more time than I do researching the latest looks and trends in bags. You not only know all about the latest up-and-coming designers, but you also know all the bigger...

3 Simple Steps to Bring Money to Your Fashion Business FAST!

I’m going to get a little bit “woo woo” in this post, but trust me that what I’m about to tell you really works!   Before I tell you how you too can quickly make money from your fashion business, I need to tell you a little story.   Two years ago, I found myself standing in front of the bathroom mirror, crying, and asking WHY I couldn’t make money selling my products? WHY did other designers who’d started later than me seemingly have it all?   I felt that I was missing something, and I asked God (and the universe) to help me find the answer.   So, days passed by and, as usual, I continued to work on my line daily.   Out of the...

Hey, I'm Agustina

I’m Agustina Palacio, mom of 4 beautiful boys, swimwear designer and Marketing lover

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