Running a Fashion business should be fun. But most importantly, you should be making money doing what you LOVE. In fact, this is the reason you started doing what you do, right?
But you are feeling…
overwhelmed by doing so much while getting so few positive results.
lost by not knowing how to sell and market your amazing products.
tired of constantly checking your bank account to make sure it is not in the red!
But what if…
You woke up every day knowing exactly what to do to bring a steady stream of happy customers to your business?
You stopped chasing retail buyers, and instead, retail buyers chased you?
You made enough money to not only support the lifestyle of your dreams, but to invest in and grow your business?
You would feel…
Amazing? Successful? Savvy? Relieved?
You want to succeed in the business that you love—FASHION. You want a business that supports you and your family. You want financial freedom to meet not only your needs, but your fashion obsessions, (like that Celine Bag) you’ve been dreaming of!
Believe it or not, everything that you’ve dreamed of achieving with your business is possible! Even if you have a family as big as mine ;)
Today we have a huge advantage, as the biggest marketplace is literally right before our eyes. Yes, the Internet!
The Internet gave us the best gift ever— an inexpensive and easily-accessed virtual store, where we business owners are provided a platform to sell our products to the people who need them most, no matter where they may be in the world!
So my strategy for small fashion brands is to master the online market first, and once cash flow is consistent, to open up to wholesale markets. If you sell online first, growing into other markets is easier. And let me tell you this, it gets so easy that you probably will never want to sell wholesale again! (At least this is what happened to me).
Yes, making money online doing what you love, and having an amazing lifestyle, is now easier than ever!
My Story (Part 1)
One of the reasons I started my swimwear business is so I could become financially independent, with money to buy anything I wanted.
But things didn’t go exactly as I’d planned, because I grew frustrated and overwhelmed, just like you are now! I felt like a hamster in a wheel, no way out in sight! I wasted thousands of dollars attending trade shows, only to barely break even. I was chasing buyers to get them to see my products, then begging them to buy, and looking for showrooms to represent my brand. All the while I was still posting on social media, and struggling to run my online shop!
It was so frustrating because I knew that I had an amazing product, but no one else knew about it! I needed a more quick and efficient way to introduce people to my product.
However, it wasn’t until I was thousands of dollars in debt ($45K to be precise) that I knew it was time to seek professional support.
I was so tired of struggling financially and I knew something had to change. (After all, nothing was going to change unless I did.) So, I hired a business coach and invested in myself, my dreams and my biz. For me, that was the moment everything changed.
I Went From Making less than $1,000 A Month, To $6,000, And Then $42,000+ In 90 Days, And It Blowed My Mind!
One of the reasons my swimwear line wasn’t growing was that I was obsessed with what other swimwear designers were doing.
I didn’t realize that I’d lost focus on what I wanted for my business! And when I realized this, that I needed to stay true to my vision, everything changed!
But the fact remains, the #1 Secret to my success was falling in LOVE with Marketing.
Now, Marketing is by far the bread and butter of my company! I can’t live without it, and I can’t stop studying it and testing it. The more I learn the more I LOVE it!
(and this can be) Your Story
So that’s why I decided to start Marketing for Fashionistas. Because I believe that if I love it you will love it too, and if using it correctly made my business flourish, it can absolutely do the same for you!
Modern Marketing (what we call it today) is such a beautiful tool to use in business. It requires being clear, compassionate, CREATIVE, honest, generous, kind, transparent, encouraging, and truly serving others from a place of deep understanding and respect!
And the truth is– the best Marketing doesn’t feel like Marketing at all! It feels as if someone is taking care of you, teaching you, serving you, delighting you, inspiring you, helping you, inviting you to do the things that you want to do, and to buy the things that you genuinely want to buy!
My life – just like yours – is constantly evolving.
If you look back at yourself as you were one year ago, then look at yourself today, you’ll see how much you’ve changed. Think about all the new things you now know, and you will realize that you’ve evolved! We all do! Evolving is part of human nature.
If you read Part 1 of My Story, you will know that implementing marketing in my swimwear business helped me go from completely broke to happily debt free. And, most importantly, I mastered the valuable skill of marketing that, when used correctly, can make a huge difference in any business.
I knew I was onto something big when my fashionista friends sought out my help and then their businesses improved as well.
A little more about my story: I wanted to grow my swim line but found myself back in square 1 with no money for production (everything I earned was enough to return the loan).
So, I decided to start consulting other fashion designers who had previously been in the same situation as me, and I tried to find ways to pay for my new swimwear production.
It was at this point that I came across my mentor and decided to sign up for a 1-year coaching program for coaching mastery.
At this point in my life, I believe in the power of investing in myself and my business so I went to the best mentor in the industry.
To be honest, it was super scary because once again I was going to use money that I didn’t have and get further into debt.
What is funny is that I didn’t know I wanted to be a transformative coach – in fact, I didn’t even know what that meant at the time of signing up!
However, something called to my soul and that was my mentor saying “If you want to become a masterful coach you need to master yourself first”. At that point, I knew exactly what my next step was going to be!
Everything that I learned in the program was beyond amazing! I entered an entirely new world; a world where my whole life would start to have new meaning!
When I started applying what I had learned into my business and my life, things started to really shift! And I realized that this was the missing piece!
Ultimately, there was a reason why I was back in cero with no money!
I had these new marketing skills under my belt but there was a problem: I was lacking confidence in myself!
So, I went deep into myself for the very first time in my life and I found all the answers were within!
It’s funny to think how I was always looking for the answers outside of me, when all the time they were there with me.
It is said that you learn what you want to teach, and I definitely wanted to teach marketing! I mastered it, and next I wanted to become masterful at coaching so I had to go deep into self development. This is the only way I can connect with my clients on a deeper level and help them reach their true potential.
I can assure you that by building a successful fashion business, your work life and personal life will be transformed forever!
If you want to complete the best self-development course ever…then start your own business!
Why? Because how else are you going to come up against so many obstacles that you need to overcome? In order to succeed you need the right mindset and the right support!
And this is exactly what I want you to have. I want to enable you to have the right mindset and the support to get everything you want!
Because you can have everything you want! This might sound cliche, but it’s the truth and I know that deep inside, you know it because there is a reason why you are still reading this page!
You see, not even a year ago, I was living in a different world. Even though I have an amazing family and husband, and a growing swimwear business, there was something missing!
I was constantly looking at what was missing – and that was the problem!
I was looking for happiness outside myself!
And marketing couldn’t help me with this, but developing myself sure did!
I feel that there is still more to do to change the world. And now I feel that I can take part of this “Change the World” slogan!
I know that if you learn what I learned, you can transform your life and truly manifest all your desires!
I used to think that in order to have everything I wanted, I needed to marry a millionaire! I was so wrong!
I have the keys to my dreams. I now know that I can have it all and more!
As a true fashionista, I love to travel to exotic places, and take 2 months off each year! I love to drive an amazing car, live in an amazing house and, of course, have a superb wardrobe!
And I know you want all of this too!!!
If there is one thing I want you to take away from reading this page, it is knowing that all your dreams can come true with the right direction, support and, of course, consistent action taking!
I’m here to tell you that there is nothing wrong with wanting more than what you have! But there is a difference between wishing and dreaming!
Stop wishing and start taking action towards your dream!
I want to teach you everything I know. I want to teach you how to master marketing, but most importantly, how to master your mindset. One without the other simply won’t bring you success.
However, none of this will make sense until you also learn how to connect to your true self – the you who dreams big – because by connecting with her on a daily basis, you will become the best version of yourself!
So, my question to you is:
Are you ready to join me on this journey? I know that it will be one of the best journeys of your life!
If you are interested in knowing how you can have it all, then click here.
I can’t wait to learn all about you, your dreams and your fashion biz!
If you’re ready to Skyrocket your Fashion Biz, sign up for a free 45-minute Discovery Session. You’ll leave this session with 3 things you can implement now to jump-start your fashion business online.